Interested in signing up your business?
Show Toronto shoppers that your business cares about the environment. Join the Live Green Toronto Membership Card program, and gain new and loyal customers committed to making Toronto an even cleaner, greener city. And best of all it's FREE!
How the program worksThe Live Green Toronto Membership Card program connects environmentally-conscious shoppers with Toronto businesses that are committed to building a cleaner, greener Toronto. As a requirement of the program, member businesses provide an exclusive offer and/or discount on an environmentally friendly product and/or service of your choice to Live Green Toronto Membership Cardholders. Since launching in November of 2010, more than 26,000 people have registered for a card – and this number continues to grow each day!
Why should my business join the program?The Live Green Toronto Membership Card program is a great way to attract new and loyal customers from across the Greater Toronto Area. Our 26,000 cardholders are eager to support Toronto businesses that share their commitment to a cleaner, greener Toronto.
It's free to join. When you join, you'll receive a dedicated web page on the Live Green Toronto Membership Card website (livegreencard.ca) that profiles your company and your special offer to cardholders, the location and hours of your store, and a link to your website. We'll even feature your logo. Take a look at some of our member businesses.
By participating in this program, you'll also build your great green brand. The City of Toronto actively promotes the Live Green Toronto Membership Card program and participating businesses through a combination of advertisements, newsletters, and the City's extensive network of community and stakeholder groups. We're on facebook, foursquare and twitter too!
Business members will also receive exclusive offers such as invitations and discounts to attend events, workshops, breakfast seminars and the Live Green Toronto Festival.
Is my business eligible?We are actively recruiting new business members who are committed to supporting the environment. To be eligible, your business must:
- Be located (store, office or building) in the city of Toronto.
- Be willing to offer an ongoing exclusive promotion to Live Green Toronto Membership Cardholders on an environmentally friendly product/service or encourage an environmentally friendly behaviour (e.g. discount for bringing your own container/mug/bag).
How does the approval process work?To become an approved business member, your business must provide a City-approved exclusive promotion, special offer and/or direct discount on an environmentally friendly product(s) and/or service(s) to cardholders; complete the program application form; and sign and accept the program Terms and Conditions. The City reserves the right to refuse any business applicant who does not meet the program Terms and Conditions. Businesses allied with political parties, or those that do not adhere to the standards of the City's Non-Discrimination Policy and the Ontario Human Rights Code will not be considered.
What does my special offer have to be?Participating businesses must offer an exclusive promotion, offer or discount on an environmentally friendly product(s) and/or service(s) to Live Green Toronto Membership Cardholders. Businesses can also extend an offer that encourages customers to behave in a more environmentally friendly fashion (e.g. give a discount for bringing in your own takeout container or reusable mug).
Examples of exclusive offers:
- X% off specific product(s) and/or service(s).
- $X off specific product(s) and/or service(s).
- Bring your own reusable bag/container/mug and save.
How do I get started?Apply now. Live Green Toronto program staff will contact you to review your application and discuss your suitability for the program. If accepted, program staff will work with you to develop your exclusive offer.
Marketing and promotional supportOur goal is to provide an easy-to-execute program that will drive traffic to your store, build your green brand and provide value to our membership cardholders. When you join the program, we will work with you to build your dedicated page – featuring your company profile, offer and logo – on livegreencard.ca. We'll also supply you with free in-store marketing materials, such as window clings, shelf wobblers and posters. See the full list of free promotional materials available to you.
Other sponsorship opportunitiesCompanies looking to gain even greater exposure can apply to become a Live Green Toronto Membership Card sponsor. We are currently soliciting the following sponsors: program, category and featured business. Each sponsorship offers custom benefits that include enhanced brand exposure on our website, plus profile in our e-newsletter, on facebook and through twitter. Sponsorships last for a 1-year term and can tailored to meet your unique needs. For more information about how to become a sponsor, please contact us by emailing email@example.com.
TestimonialsHere is a selection of testimonials from our business members and others in Toronto. Share your experience by emailing us at firstname.lastname@example.org.
"It's an amazing opportunity for you to get your [business] name out there to a Toronto audience."
– 100 Mile Finds, Toronto
"A great city initiative in terms of trying to bring people together that believe in living a more sustainable lifestyle…"
– Tony Sabherwal, Owner, Magic Oven, Toronto
"It's a great way to build community and educate people on how to live more green by letting their consumer dollars support a green lifestyles…"
– Anthony Westenberg, Public Relations Manager, Evergreen Brick Works, Toronto
"Okay, so we all have milestones that we aspire to reach. For me, becoming a member of my favourite membership card program Live Green Toronto, was one of those… They are such lovely people and were very patient as I worked out some glitches with this site. An overall wonderful and exciting experience so far, and I've only just begun with them! If you have a green business, you might want to hook up. Or, if you live in Toronto, you'll want a membership card because you get all kinds of discounts as well as information about green businesses that you may never have known existed. Pretty fabulous."
– Ginny Kaner, Butterfly Tree, Toronto
"… take advantage of an incentives program that will save you money and help you contribute to a greener city. The Live Green Toronto card is a free program designed to save consumers money while they help make Toronto greener."
– Canada's Condominium Social Community and Magazine, Toronto
"I'm a big fan of saving money and supporting local business, I like that I can do both with this card and have a feel good warm and fuzzy moment after… What I like most about this initiative is it involves the whole city, there's no clique, and it really provides an incentive to invest in your local community. I love my city and I love deals, green deals are even better, so this totally works for me. Glad the City is doing something like this. They also have great tips on how to green your neighbourhood and there is a volunteer program to get involved! Yay Toronto! Does your city have something like this?"
– Air Eater, Toronto
Who we areThe membership card is an exciting addition to the City of Toronto’s Live Green Toronto program, which provides grants to green your neighbourhood, community animators to help you take action, and a one-stop website with rebates, tips, resources and more. By empowering residents and businesses to protect our climate, Live Green Toronto is helping to make Toronto an environmental leader on the world stage.
Contact UsFor more information about becoming a Live Green Toronto Membership Card business, contact Annemarie Baynton by email or during regular business hours at 416-392-1848.
We look forward to hearing from you!