Meet 40,000 motivated, green customers.

The Live Green Card connects green shoppers with local businesses to promote the greening of Toronto. Join the more than 500 other businesses that are already enjoying the benefits of the Live Green Card program.


How Does It Work?

1 Sign up
2 Offer a deal
3 Attract new customers

6 reasons to join!

  • Free promotion to 40,000 cardholders
  • Dedicated web page
  • Share your green story
  • Exclusive discounts and offers
  • Free promotional materials
  • It's free!

For more details read the terms and conditions. Add your name to the list of the 500+ greenest businesses in Toronto. The Live Green Card is a component of the City's Live Green Toronto program.

Success stories

Fresh City Farms
Magic Oven

Fresh City Farms

As a Live Green Card Member business, Fresh City Farms has been helping Torontonians shop green since 2012. They help make their organic, local food more accessible by offering the Live Green cardholders a discount on their Fresh City Box, which features locally grown, organic produce. Live Green Cardholders have responded with overwhelming support for this local business. Nearly 20% of their customers are Live Green Cardholders.

Fresh City grows organically and buys from local, organic and LFP-certified farms. As a social enterprise that helps people start their own city farming businesses, Fresh City is helping to transform yards and unused spaces into productive city farms. The environmental impacts are innumerable: greening our city, reducing water runoff, reducing global warming, educating and reconnecting city folk with real food, supporting organic and local agriculture.

Since joining the Live Green Card program, Fresh City has taken advantage of a wide range of outreach opportunities offered through the program. From interacting on social media to offering Super Deals, Fresh City has utilized Live Green marketting resources to connect with the over 40,000 Cardholders in and around Toronto.

Member since: 2012 Discount offered: 20% off the first Fresh City box

Magic Oven

"We at Magic Oven recognise the Live Green Card as a key element of our marketing and outreach program. As a small company with a tiny advertising budget, our partnership with Live Green Toronto has helped us to get our message out to groups of people that we would not have otherwise reached." – Tony Sabherwal, Owner, Magic Oven, Toronto

Magic Oven first opened its doors in 1997 with the goal of providing healthy pizza with fresh, local and organic ingredients, free of additives and preservatives, and provide pizzas for customers with special dietary needs. From the beginning the ingredients and recipes reflected Magic Oven's commitment to the people and the planet.

Magic Oven was among the first businesses to join the Live Green Card program as they saw value in discovering new ways to reaching like-minded people and spread the message of conscious consumption. To fully tap into the thousands of Live Green Cardholders, Magic Oven takes full advantage of Live Green's promotional tools such as E-blasts and social media posts. They also contribute to Live Green prize draws.

Now with seven locations, the Live Green Card has helped Magic Oven to grow their business by connecting with a wider base of consumers. Since joining the program in 2010, Magic Oven is pleased to see many Cardholders take advantage of their special deal every week.

Member since: 2012 Discount offered: 10% off orders

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